Trenegy works with clients to bring their brand and messaging to life through various digital channels. Most of our work in this area involves designing and developing a strategy for the company’s website and external-facing marketing material. We work with you to understand your customers’ digital journey and design a website to engage and captivate your customers. This includes layout, design, content editing, visual creatives, and working with your technology team to integrate internal content.
A global manufacturing company was faced with competitive challenges, causing revenue declines in strategic growth areas. The company was unable to efficiently support their growing customer base due to organizational silos and a lack of integrated digital capabilities. Customers were demanding global visibility into product availability, pricing, positioning, and product information.
Trenegy developed a roadmap for implementing customer support, pricing, and product management centers of excellence. This included designing new processes and selecting digital automation solutions to engage with their growing customer base. The team also worked with the company to improve their channel strategies and extend their digital footprint into the entire customer value chain.
