The Power of Journey Mapping
By William Aimone/
November 13, 2018

You’ve heard of process mapping, but what about journey mapping? Peter Purcell and Bill Aimone discuss what journey mapping is and how it differs from process mapping. They also go over best practices to consider when creating journey maps for a product or service.


 

Get JAR(GONE) the Book! 

In JAR(GONE), authors of Trenegy clarify the buzzwords currently plaguing the consulting world.

What are Actionable Analytics? Why is Change Management necessary? What is Value Stream Mapping? In simple language, JAR(GONE) answers these questions and provides a clear explanation to several commonly misunderstood business concepts. With expertise, wit, and straight talk,

JAR(GONE) will help you understand what the buzzwords really mean, and more importantly, what they don’t.

 

“I am glad to see the Trenegy consultants debunking business buzzwords instead of adding more just to make themselves look innovative.”

— Chris Robbins, Chief Financial and Accounting Officer, USD Group LLC.

 


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